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S
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Two brothers. We build, back, and vibe weird stuff in public.

✦INHOUSE✦TRADE COFFEE✦TALENT MAVEN✦BRUNT WORKWEAR✦FOLLAIN✦ZEST✦M.GEMI✦ROCKETS OF AWESOME✦FRONTDESK✦CIRCUIT FITNESS✦SCHAF✦CHRONA✦WE DO ADS✦DAISY✦POSTWARD✦KINDASORTA✦OWLIT✦BOOMER✦BAGEL MOM✦POLISH✦FRIDGEPILOT✦HERMIONE✦THREE TAP✦NEUTRAL
✦INHOUSE✦TRADE COFFEE✦TALENT MAVEN✦BRUNT WORKWEAR✦FOLLAIN✦ZEST✦M.GEMI✦ROCKETS OF AWESOME✦FRONTDESK✦CIRCUIT FITNESS✦SCHAF✦CHRONA✦WE DO ADS✦DAISY✦POSTWARD✦KINDASORTA✦OWLIT✦BOOMER✦BAGEL MOM✦POLISH✦FRIDGEPILOT✦HERMIONE✦THREE TAP✦NEUTRAL
✦INHOUSE✦TRADE COFFEE✦TALENT MAVEN✦BRUNT WORKWEAR✦FOLLAIN✦ZEST✦M.GEMI✦ROCKETS OF AWESOME✦FRONTDESK✦CIRCUIT FITNESS✦SCHAF✦CHRONA✦WE DO ADS✦DAISY✦POSTWARD✦KINDASORTA✦OWLIT✦BOOMER✦BAGEL MOM✦POLISH✦FRIDGEPILOT✦HERMIONE✦THREE TAP✦NEUTRAL
SCROLL↓
01
[ THE WORK ]

Building → Built → Backed

A short spine of the real stuff. Full inventory lives on the portfolio pages — this is the highlight reel, not the dump.

Backed→

Capital + operator brain, not spectator seats.

◈✳◇⬡✦
[ THE DEAL ]

What weactually do✳

build

We start companies from scratch.

InHouse energy: digital twins, trade pricing, and the unglamorous ops that make the product feel inevitable.

advise

We help founders who want operators, not observers.

Board seats, strategy, getting in the weeds.

concept

Vibe coding meets business planning.

We Do Ads in a weekend. Chrona agent stacks. Prototypes until they work — or spectacularly don't.

invest

2 and 20 is a great business model.

We're not above admitting it.

consult

We don't really do this.

We're constitutionally incapable of doing only what we're paid for. Operator brain, etc.

(jk)
HOW WE SPEND OUR TIME
DO

WORKSHOP REEL · BUILD / BACK / VIBE

SBROS Film Festival

Portfolio trailers cut for the workshop floor. Eight seconds of proof that the chaos ships.

LAB ORIGIN →

MIDNIGHT SCREENING

INHOUSE

TICKET STUBS

?!*†‡

We're notventure capital×We're notprivate equity×

Two brothers who build things with people they believe in.That's it. That's the whole thing.

Meet the Bros→
10
0+

Years building

consumer brands

10
0

Portfolio cos

plus ∞ vibes

02
0

Brothers

(still friends)

NYC × EVERYWHERE × WHEREVER

[COORDINATES REDACTED]

?!
✳
[ SAY SOMETHING ]

Got somethinginteresting?←

We're always looking forweirdfounders building brands that don't fit in boxes.

hello@sbros.com
NO PITCH DECKS
✦

We read everything. Eventually.

SAY HI